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Multivariate Testing: ATG Campaign Optimizer

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Test Multiple Website Variables Simultaneously

ATG Campaign Optimizer�s multivariate testing tools enable you to evaluate and improve your e-commerce initiatives through multivariable optimization.

Convert Browsers to Buyers with Confidence

By helping you test and understand your customers� preferences, ATG Campaign Optimizer drives e-commerce sales and improves customer loyalty, while lowering marketing and product development expenses.

Multivariate Testing Software Key Features

Perform a wide variety of multivariable optimization functions

Choose a test type and time fram
Run multiple tests concurrently
Combine multiple types of tests
Conduct simultaneous testing
Apply segmentation to show different campaigns to different audiences
Run tests for any length of time
Change tests on the fly

Empower your marketing team

Create and manage multivariable optimization tests using a wizards-based user interface
Access out-of-the-box reports with the click of a mouse

Benefit from site optimization, CRM integration, on demand updates, and uptime guarantees

Available in ATG Commerce OnDemand, a managed and hosted e-commerce solution