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Content Management: ATG Content Administration


Overview

ATG Content Administration is a comprehensive Web content management solution that supports personalized Web sites throughout the entire content process including creation, version tracking, preview, editing, revision, approval, and site deployment.

Business Benefits

By enabling business users to manage and publish content directly, ATG Content Administration helps you maintain a more informative, accurate and relevant site that can ultimately increase revenue and customer satisfaction. Out-of-the-box application workflow management and distributed site management also decreases the burden on your company's IT staff, reducing IT costs.

Key Features

  • Manage dynamic, database-driven content required by personalized Web applications, in addition to static content.
  • Define and manage business rules necessary to generate dynamic sites.
  • Leverage Scenario PersonalizationSM, a prime capability of the ATG Platform, to target information to the right person, at the right time.
  • Empower business users with an easy to use interface across the ATG product suite, that minimizes the clicks to perform simple tasks, as well as presents tasks in a way that's consistent with business processes and objectives .
  • Preview changes in site context without deploying to other servers.
  • Build complex workflows with powerful workflow engine tightly integrated with the deployment process. Sample workflows are also provided.
  • Create work zones for common online assets including content zones, commerce zones, and administrative zones. Also includes an easy-to-use toolkit to define custom zones for custom content.
  • Obtain OnDemand as an e-commerce hosting solution, with, based on your needs, site optimization, CRM integration, on demand updates, and uptime guarantees.