About ATG

Overview

Founded in 1991, ATG has emerged as the trusted e-commerce solution provider for the world's top brands, those that take e-commerce seriously and are ready to capitalize on all its potential.

Our goal: to power the world's most engaging and rewarding online shopping experiences. We are our customers' first stop in providing the solutions, services, and ongoing guidance needed to power a more relevant, personal e-commerce Web site; continually attract and captivate new prospects; convert them to buyers; and ensure their satisfaction so they become loyal, repeat, profitable customers.

We also continue our tradition of innovation by now offering leading edge e-commerce optimization services that can add immediate value to any commerce Web site running on any platform — even if it isn't ATG's.

Our e-commerce suite is cited as a leader by the industry's most influential analyst firms, and powers more of the top 300 internet retailers than any other vendor. Our e-commerce optimization services — including eStara click to call — dramatically increase conversions and order sizes, and enhance customer support.

ATG's solutions have been used by over 900 major brands.

The ATG Difference

We differ from other e-commerce solution vendors in many ways, but especially in our ability to improve conversion rates and increase revenues.

• e-Commerce application suite

e-Commerce optimization services

e-Commerce application suite

ATG's top ranked e-commerce platform and application suite:

• Operates on a robust, flexible, scalable e-commerce software platform designed and tuned for top performance and maximum uptime. ATG installations have supported over 10 million visits and over 100,000 completed orders per day, and over 300,000 concurrent users. The ATG Platform is a complete e-commerce Internet solution for business that reduces risk, cost, and project duration with no sacrifice to flexibility or future expansion.
• Helps your business users dynamically entice customers with the personalized shopping experience and relevant merchandise they're most likely to want at just the right time. Marketers and merchandisers have real-time control over the Web tools needed to quickly move inventory out the door and strengthen their brand.
• Delivers the multi-channel contact center solutions that support the online shopping experience with live agent interaction at just the right time, either on the phone or via chat. Customer care teams have real-time access to all of the information needed to help customers: complete a purchase; follow up on or cancel an order; or request other service or support assistance.
• Provides a real-time view of the online business, integrating data from both the Web site and other external data sources. ATG's reporting and analytics capabilities help businesses quickly understand what's happening across their online business and take the right action in response to current circumstances.
• Positions your company to capitalize on a multi-channel future, as e-commerce rapidly becomes central to all of your sales activity, even when final transactions take place in other channels. ATG will partner with you to coordinate your web, contact center, and in-store systems to provide a consistent customer experience across channels. ATG's flexible e-commerce solution delivery model allows our customers to either license ATG's e-commerce software and operate it on their premises, or use ATG's on demand e-commerce hosting service, where we manage the systems and our customers focus on their core business.
• Available as licensed e-commerce software, or you can obtain OnDemand e-commerce Web hosting as an end-to-end hosted solution, with, based on your needs, site optimization, CRM integration, on demand updates, and uptime guarantees.

e-Commerce optimization services

ATG's platform neutral e-commerce optimization services:

• Give you the ability to make automated, personalized recommendations to online shoppers, even when you haven't devised or implemented a formal market segmentation strategy, and even if you're not running an ATG e-commerce solution.
• Give your Web site the power to offer a live interaction with your online shopper at just the right time, when you need that human touch to close a sale or advance a conversation. (See www.estara.com.)
• Are fast and easy to implement, and start delivering measurable results in the first day they're up and running.
• Are delivered as on demand services to any Web site, even if it isn't running on the ATG Commerce platform.

ATG Background

ATG serves hundreds of the world's most recognized brands in retail, high tech, media, consumer manufacturing, telecom and travel. Headquartered in Cambridge, MA, ATG has additional development locations in Seattle WA, Reston VA, Washington DC, and Belfast, Northern Ireland, as well as sales and support locations throughout North America and Europe.

Timeline