Adding live help services - including Click to Call and Click to Chat - to Web sites and e-commerce platforms is a proven method to increase online sales and reduce the cost of servicing customers. Yet you may need answers to some key questions:

• Why is live help important?
• What is the right live help solution for achieving my business goals?
• How do I prepare my Web site and contact center for live help?
• How do I measure live help ROI after going live?

Join us as we explore the whats, the whys and the hows of live help - with consumer input, analyst perspective from Forrester Research, customer knowledge and technical know-how - and start to maximize the value of live help for your business.

Metrics and Measurement
September 2, 2009
Speakers: Wendy Hanks, ATG and Stephane Muszynski, ATG