78 Percent of Consumers Shop Across Multiple Channels

Survey Analyzes Cross Channel Behaviors and Experiences

This cross channel shopping survey found that more than three-quarters of consumers use two or more channels to browse, research and purchase products. You will find new opportunities to increase online sales and improve contact center efficiency. You will also learn the role of the mobile and catalog channels, opportunities for email marketing and social media.

• 78% said they use two or more channels to browse, research and make purchases
• 24% of those people said they use as many as three channels
• 43% said they start their research online or through a mobile device
• Download your copy of The Cross Channel Consumer Survey